Incorporated in June 2016, SS Retail Ltd. is a multi-brand retail chain for mobiles, accessories and other electronic products, spread over Maharashtra, Karnataka, Madhya Pradesh, Goa and Gujarat. It mainly caters to Tier II, Tier III and above locations and till 31st March 2026, operated 503 stores in 215 cities having an aggregate area of approximately 2,41,365 sq. ft. The Company runs its business under its proprietary brand names such as ‘SS Mobile’, ‘Mobile Exchange Wala’ and ‘The Mobile Space’ in store formats of Company Owned and Franchise stores. Its product offering consists of mobiles, second hand smartphones, accessories, televisions, laptops and tablets, together with other complementary offerings including mobile protection scheme, EMIs, anti-theft solutions and mobile top-up facilities. Till 31st July 2026, it had its store network of 536 stores covering approximately 2,60,597 sq. ft. The Company employs a scalable retail format that consists of three models namely, COCO, COFO and FOFO and it relies on partnerships with local franchises to increase its footprint in regional markets. In Fiscal 2026, the Company made an investment in Olineo Nexus India Private Limited by acquiring 51.04% stake in the company, thus increasing its total store count by 34 units. At March 31, 2026, the Company was the largest mobile phone retail chain in West India and Maharashtra and the third largest in India as per the industry report. At March 31, 2026, the Company had 689 permanent employees including staff from management, accounts and audit, operations, sales, sales support, supply chain and HR and administration.