Incorporated in the year 2005, Shree Balaji (Mala) Textiles Limited is involved in manufacturing and wholesaling of high-quality cotton sarees in the B2B cotton sarees industry of India. The company uses the brand name ‘Mala Saree’ for its products and offers a wide variety of designs and styles that cater to different tastes of the consumers in India. The company functions as a Business-to-Business (B2B) firm, which sells its products via a wide distribution channel that includes more than 100 brokers, 10 dealers, 65 wholesalers, and approximately 2,300 retailers till March 31, 2025. Its distribution channel covers Central, East, North, Northeast, South, and West India. The company’s manufacturing unit is based at Jetpur, Gujarat and is situated in about 9–14 gunthas land area. It has the capability to manufacture a wide range of cotton sarees along with various options of designs and fabrics.